교수진

경영학과

권오병교수
  • 담당과목:
  • 경영정보시스템, MIS세미나, e-Business시스템, 데이터과학
  • 개설과목:
  • 캡스톤디자인, 빅데이터분석론
  • 연구실:
  • 오비스홀 631호lOrbis #631
  • 연락처:
  • 961-2148
  • E-mail:
  • obkwon@khu.ac.kr
  • 학력:
  • 1988. 2. 서울대학교 경영대학 졸업 (BA)
    1990. 2. KAIST경영과학과 (MS)
    1995. 2. KAIST경영과학과 (Ph.D)
  • · 1995.3~1996.2 KAIST 산업경영연구소 연수연구원
    · 1996.3~2004.2 한동대학교 경영경제학부 부교수
    · 2001.3~2002.2 아르헨티나 Handong Instituto de Informacion Technologica, Dean
    · 2002.3~2003.8 Carnegie Mellon University, School of Computer Science (ISRI),
    Visiting Scientist · 2004.3 ~ 현재 경희대학교 경영대학 교수
    · 2009.9~2011.2 San Diego State University, Department of MIS, Adjunct Professor
    · 현재 IEEE SMC PC Member
    · 한국IT서비스학회 부회장
    · 한국정보시스템학회 이사,
    · 한국의사결정학회 이사
    · 한국지능정보시스템학회 이사
    · 지능정보연구 편집위원,
    · 경영연구원 차세대정보기술연구센터장
    · 경희대학교 미래정책원장,
    · APJBR 편집위원장
    · (전)한국대학기획처장협의회 회장
    · 한국지능정보시스템학회 회장(2023)
    · 한국전자거래학회 감사(2021~)
    · 스마트국방우주융합연구소 소장(2023~)
    · 연구재단 Social Science Korea 4차산업혁명 공진화 연구단장(2020~)
    · 국립현대미술관 심의운영위원(2021~)
    · (서울)학무부총장(2021~)
  • · The effects of Experience-Technology Fit on consumption behavior: Extended Reality visitor experience
    T Jung, S Base, N Moorhouse, O Kwon
    Information Technology and People 2023

    · The influence of virtual reality on the experience of religious cultural heritage content
    K Hwang, MC tom Dieck, T Jung, O Kwon
    Internet Research 2023

    · Orbital and sub-orbital space tourism: motivation, constraint and artificial intelligence
    MJ Kim, CM Hall, O Kwon, K Hwang, JS Kim
    Tourism Review 2023

    · The effects of individual and organizational interventions on space tourism: applying EMGB and fsQCA
    MJ Kim, CM Hall, O Kwon, K Sohn, M Kim
    Current Issues in Tourism 26 (9), 1389-1393 2023

    · NFT luxury brand marketing in the metaverse: Leveraging blockchain‐certified NFTs to drive consumer behavior
    E Sung, O Kwon, K Sohn
    Psychology & Marketing 2023

    · The online for offline mobile retail business strategy: sustainable multichannel services
    K Sohn, C Sung, Q Zhang, O Kwon
    International Journal of Mobile Communications 21 (2), 225-248 2023

    · What drives technology-enhanced storytelling immersion? The role of digital humans
    EC Sung, DID Han, S Bae, O Kwon
    Computers in Human Behavior 132, 107246 12 2022

    · An Analysis of the Dynamics between Media Coverage and Stock Market on Digital New Deal Policy: Focusing on Companies Related to the Fourth Industrial Revolution
    K Sohn, O Kwon
    Journal of Society for e-Business Studies 26 (3) 1 2022

    · The effects of vr-based cultural heritage experience on visit intention
    KW Yoo, K Hwang, O Kwon
    Journal of Society for e-Business Studies 26 (2) 9 2022

    · Deep Learning-Based Box Office Prediction Using the Image Characteristics of Advertising Posters in Performing Arts
    Y Cho, K Kang, O Kwon
    Journal of Society for e-Business Studies 26 (2) 2022

    · A Study on the Factors Influencing a Company’s Selection of Machine Learning: From the Perspective of Expanded Algorithm Selection Problem
    Y Yi, MS Kwon, O Kwon
    Journal of Society for e-Business Studies 27 (2) 2022

    · The empirical study on the effect of technology exchanges in the fourth industrial revolution between Korea and China: focused on the firm social network analysis
    Z Zhou, K Sohn, YM Hwang, O Kwon
    Journal of Society for e-Business Studies 25 (3) 7 2022

    · CO-EXPERIENCE AND DIGITAL INCENTIVES: UNDERSTANDING PURCHASE INTENTION IN THE P2E METAVERSE
    S Bae, Q Tang, O Kwon
    16th International Conference on Interfaces and Human Computer Interaction … 2022

    · A Study on the Influence Factors of Mixed Reality Museum Experience on Civic Movement Intention
    M Suh, S Campana, S Bae, O Kwon, T Jung
    한국관광학회 국제학술발표대회집 92, 1086-1087 2022

    · Factors affecting the continuance intention of mobile payment services: a product-service systems perspective
    RH Choi, O Kwon
    International Journal of Mobile Communications 20 (2), 150-173 1 2022

    · A Comparative Study on the Position of Virtual Human and Meta Human in Uncanny Valley for Metaverse
    S Bae, O Kwon
    한국콘텐츠학회 ICCC 논문집, 147-148 2021

    · Consumer engagement via interactive artificial intelligence and mixed reality
    EC Sung, S Bae, DID Han, O Kwon
    International journal of information management 60, 102382 46 2021

    · The impact of user perceptions of AR on purchase intention of location-based AR navigation systems
    TH Jung, S Bae, N Moorhouse, O Kwon
    Journal of retailing and consumer services 61, 102575 23 2021

    · Impact of chart image characteristics on stock price prediction with a convolutional neural network
    G Jin, O Kwon
    Plos one 16 (6), e0253121 4 2021

    · Accounting for social media effects to improve the accuracy of infection models: combatting the COVID-19 pandemic and infodemic
    S Bae, E Sung, O Kwon
    European Journal of Information Systems 30 (3), 342-355 30 2021

    · A model for rapid selection and covid-19 prediction with dynamic and imbalanced data
    J Kim, O Kwon
    Sustainability 13 (6), 3099 6 2021

    · A Model for Rapid Selection and COVID-19 Prediction with Dynamic and Imbalanced Data. Sustainability 2021, 13, 3099
    J Kim, O Kwon
    s Note: MDPI stays neutral with regard to jurisdictional claims in published … 2021

    · Suggestions for the Development of RegTech Based Ontology and Deep Learning Technology to Interpret Capital Market Regulations
    SU Choi, OB Kwon
    The Journal of Information Systems 30 (1), 65-84 2021

    · Impact of the Fit of Immersive Technology and Media Art Type on User Commitment and Revisit Intention
    J Choi, KW Yoo, O Kwon
    The Journal of the Korea Contents Association 21 (5), 654-667 2021

    · Comparison of models for stock price prediction based on keyword search volume according to the social acceptance of artificial intelligence
    Y Cho, K Sohn, O Kwon
    Journal of Intelligence and Information Systems 27 (1), 103-128 9 2021

    · Artificial intelligence in the fashion industry: consumer responses to generative adversarial network (GAN) technology
    K Sohn, CE Sung, G Koo, O Kwon
    International Journal of Retail & Distribution Management 49 (1), 61-80 22 2020

    · Current Status and Challenges of RegTech: Focused on Machine Readable Regulation
    O Kwon, YS Kim, SU Choi
    로고스경영연구 18 (3), 45-60 3 2020

    · Effects of artificial intelligence functionalities on online store’s image and continuance intention: A resource-based view perspective
    B Wen, Y Jin, O Kwon
    Journal of Society for e-Business Studies 25 (2) 5 2020

    · A Method of Mining Visualization Rules from Open Online Text for Situation Aware Business Chart Recommendation
    Q Zhang, O Kwon
    Journal of Society for e-Business Studies 25 (1) 2020

    · The influence of mixed reality on satisfaction and brand loyalty in cultural heritage attractions: A brand equity perspective
    S Bae, TH Jung, N Moorhouse, M Suh, O Kwon
    Sustainability 12 (7), 2956 73 2020

    · Technology acceptance theories and factors influencing artificial Intelligence-based intelligent products
    K Sohn, O Kwon
    Telematics and Informatics 47, 101324 245 2020

    · Space implementation method and apparatus therefor
    OB Kwon, JM Sim
    US Patent 10,534,333 2020

    · Understanding the adoption intention of AI through the ethics lens
    O Kwon, S Bae, B Shin 2020

    · The Effect of Meta-Features of Multiclass Datasets on the Performance of Classification Algorithms
    J Kim, MY Kim, O Kwon
    Journal of Intelligence and Information Systems 26 (1), 23-45 2020

    · Politics, Business and Technology: Social Network Analysis of Theater Environment
    J Choi, O Kwon
    The Journal of the Korea Contents Association 20 (6), 267-278 2020

    · The effects of content and distribution of recommended items on user satisfaction: Focus on YouTube
    J Jeong, K Sohn, O Kwon
    Asia Pacific Journal of Information Systems 29 (4), 856-874 3 2019

    · Five Ethical Issues of the Fourth Industrial Revolution
    O Kwon, K Hwang, YS Kim
    로고스경영연구 17 (3), 31-48 2 2019

    · Adornments Used by People of Central Asia and Its Managerial Implications
    P Kim, O Kwon
    로고스경영연구 17 (3), 123-142 2019

    · Combining object detection and causality mining for efficient development of augmented reality-based on-the-job training systems in hotel management
    G Koo, N Lee, O Kwon
    New Review of Hypermedia and Multimedia 25 (3), 112-136 9 2019

    · Geopolitical risk and trading patterns of foreign and domestic investors: Evidence from Korea
    YS Kim, KJ Park, OB Kwon

    · Asia‐Pacific Journal of Financial Studies 48 (2), 269-298 13 2019
    The association of institutional information on websites with present and future financial performance
    HJ Na, S Choi, O Kwon
    Journal of Society for E-business Studies 23 (4) 5 2019

    · An Empirical Study on the Effect of the Use of Information Technology on Revisit Intention of Theatre Audiences
    J Choi, O Kwon
    The Journal of Information Systems 28 (4), 223-250 2019

    · Perceived Connectivity, Perceived Belongingness and Intention to Use IoT Appliance Based Service
    Y Jin, O Kwon
    Journal of Information Technology Services 18 (4), 97-113 2019

    · Predicting the Number of People for Meals of an Institutional Foodservice by Applying Machine Learning Methods: S City Hall Case
    J Jeon, E Park, O Kwon
    Journal of the Korean Dietetic Association, 44-58 2019

    · The Roles of the 6th Industry for Job Creation in the Elderly: Korea Cases
    K Jung, J Kim, O Kwon
    Asia pacific journal of business review 3 (2), 27-41 2019

    · Identifying Social Relationships using Text Analysis for Social Chatbots
    J Kim, O Kwon
    지능정보연구 24 (4), 85-110 2018

    · Establishing Normative SentiwordNet Based on Moral Foundation Theory for Multidimensional Sentiment Analysis
    S Choi, O Kwon
    한국콘텐츠학회 ICCC 논문집, 233-234 2018

    · Online Document Mining Approach to Predicting Crowdfunding Success
    S Nam, Y Jin, O Kwon
    지능정보연구 24 (3), 45-66 3 2018

    · Mining Intellectual History Using Unstructured Data Analytics to Classify Thoughts for Digital Humanities
    H Seo, O Kwon
    지능정보연구 24 (1), 141-166 1 2018

    · Combining TF-IDF and LDA to generate flexible communication for recommendation services by a humanoid robot
    N Lee, E Kim, O Kwon
    Multimedia Tools and Applications 77, 5043-5058 14 2018

    · On this page
    O Kwon, WS Jung, S Yang, C Jin, SY Cho, SU Park, SK Moon, JM Park, ...
    Evidence-Based Complementary and Alternative Medicine 2, 3 2018

    · Analyzing the Relevancy of Policy by Abnormal Pattern Analysis: Focused on the Case of S-City's e-Card for Child Meal Support
    J Jeon, O Kwon
    Journal of Information Technology Services 17 (1), 135-153 2 2018

    · Impact of human-robot interaction on user satisfaction with humanoid-based healthcare
    O Kwon, J Kim, Y Jin, N Lee
    International Journal of Engineering and Technology (UAE) 7 (2), 68-75 2 2018

    · When collective knowledge meets crowd knowledge in a smart city: A prediction method combining open data keyword analysis and case-based reasoning
    O Kwon, YS Kim, N Lee, Y Jung
    Journal of healthcare engineering 2018 7 2018

    · A Study on Public Support of the Artist
    YS Kim, OB Kwon
    Asia pacific journal of business review 3 (1), 39-55 2018

    · Method for recognizing multiple user actions on basis of sound information
    OB Kwon
    US Patent App. 15/525,810 2 2017

    · The influence of politeness behavior on user compliance with social robots in a healthcare service setting
    N Lee, J Kim, E Kim, O Kwon
    International Journal of Social Robotics 9, 727-743 62 2017

    · Identifying multiuser activity with overlapping acoustic data for mobile decision making in smart home environments
    JS Lee, S Choi, O Kwon
    Expert systems with applications 81, 299-308 14 2017

    · Location-based system: Comparative effects of personalization vs ease of use
    B Choi, O Kwon, B Shin
    Telematics and Informatics 34 (1), 91-102 44 2017

    · 소셜 미디어 마케팅이 광고선전비에 미치는 영향
    박성욱, 나형종, 권오병
    세무와 회계저널 18 (6), 311-335 2017

    · Financial Fraud Detection using Text Mining Analysis against Municipal Cybercriminality
    S Choi, J Lee, O Kwon
    Journal of Intelligence and Information Systems 23 (3), 119-138 5 2017

    · Cross-national Analysis of Robot Research Using Non-Structured Text Analytics for R&D Policy
    JH Kim, HS Seo, JW Lee, JW Lee, OB Kwon
    Asia Pacific Journal of Business Review 1 (2), 63-88
    · Choi, Sukjae, and Ohbyung Kwon. "Unsupervised method of word sense disambiguation for real time associated word identification in human-robot interaction." International Journal of Advanced Media and Communication 6.1 (2016): 20-38.

    · Park, Sung Ook, Hyung Jong Na, and Ohbyung Kwon. "Comparative effect of company-driven SNS activity vs. consumer-driven SNS activity on firm value: Evidence from facebook." Computers in Industry 82 (2016): 186-195.

    · Sim, Jaemun, Ohbyung Kwon, and Kun Chang Lee. "Adaptive pairing of classifier and imputation methods based on the characteristics of missing values in data sets." Expert Systems with Applications 46 (2016): 485-493.

    · Yoo, Hosun, Ohbyung Kwon, and Namyeon Lee. "Human likeness: cognitive and affective factors affecting adoption of robot-assisted learning systems." New Review of Hypermedia and Choi, Sukjae, and Ohbyung Kwon. "Unsupervised method of word sense disambiguation for real time associated word identification in human-robot interaction." International Journal of Advanced Media and Communication 6.1 (2016): 20-38.

    · Park, Sung Ook, Hyung Jong Na, and Ohbyung Kwon."Comparative effect of company-driven SNS activity vs. consumer-driven SNS activity on firm value: Evidence from facebook." Computers in Industry 82 (2016): 186-195.

    · Sim, Jaemun, Ohbyung Kwon, and Kun Chang Lee."Adaptive pairing of classifier and imputation methods based on the characteristics of missing values in data sets." Expert Systems with Applications 46 (2016): 485-493.

    · Yoo, Hosun, Ohbyung Kwon, and Namyeon Lee."Human likeness: cognitive and affective factors affecting adoption of robot-assisted learning systems." New Review of Hypermedia and Multimedia 22.3 (2016):169-188.

    · Ohbyung Kwon, Jaemun Sima and Yonnim Leea,“Acoustic Sensor Based Recognition of Human Activity in Everyday Life for Smart Home Services”,International Journal of Distributed Sensor Networks, 2015(8), 1-11, 2015.

    · Ohbyung Kwon, Jaemun Sima and Jonathan Sangyun Lee,“Missing Values and Optimal Selection of an Imputation Method and Classification Algorithm to Improve the Accuracy of Ubiquitous Computing Applications”, Mathematical Problems in Engineering, 2015(12), 1-14, 2015.

    · Ohbyung Kwon and Namyeon Lee,“A privacy-aware feature selection method for solving the personalization–privacy paradox in mobile wellness healthcare services”, Expert Systems with Applications, 42(5), 2764-2771, 2015.

    · Ohbyung Kwon, Jaemun Sima and Yonnim Lee,“Context-aware enhancement of personalization services: A method of power optimization”, Expert Systems with Applications,14(13), 5702-5709, 2014.

    · Ohbyung Kwon, Namyeon Lee and Bongsik Shin,“Data quality management, data usage experience and acquisition intention of big data analytics”, Internationl Journal of Information Management, 34(3), 387-394, 2014.

    · Ohbyung Kwon and Namyeon Lee, "Para-Social Relationships and continuous use of mobile devices", International Journal of Mobile Communications, 11(5), 465-484, 2013.

    · Ohbyung Kwon, Haeng-Jin Jang, Jaemoon Sim and Yonnim Lee, "Deep sentiment analysis: Mining the causality between personality-value-attitude for analyzing business ads in social media", Expert Systems With Applications, 40(18), 7492-7503, 2013.

    · Ohbyung Kwon, Bongsik Shin and Gimun Kim,"Investigating the Value of Sociomaterialism in Conceptualizing IT Capability of a Firm", Journal of Management Information Systems, 29(3), 327-362, 2013.

    · Ohbyung Kwon, Choong-Ryuhn Kim and Gimun Kim, "Factors affecting the intensity of emotional expressions in mobile communications",Online Information Review, 37(1), 114-131, 2013.

    · Ohbyung Kwon and Dongyoung Jung,"An association model based reasoning method for individualized service recommender", Expert Systems, 30(1), 54-65, 2013.

    · Ohbyung Kwon and Jae Mun Sim, "Effects of data set features on the performances of classification algorithms", Expert Systems With Applications, 40(5), 1847-1857, 2013.

    · Ohbyung Kwon, "A new ensemble method for gold mining problems: Predicting technology transfer", Electronic Commerce Research and Applications, 11(2), 117-128, 2012.

    · Ohbyung Kwon, Jae Moon Shim and Geunchan Lim, "single activity sensor-based ensemble analysis for health monitoring of solitary elderly people", Expert Systems With Applications, 39(5), 5774-5783, 2012.

    · O. Kwon, G.P. Im and K.C. Lee, "An agent-based web service approach for supply chain collaboration", Scientia Iranica Transaction E-Industrial Engineering, 18(6), 1545-1552, 2012.

    · Ohbyung Kwon and Yonnim Lee, "Intimacy, familiarity and continuance intention: An extended expectation-confirmation model in web-based services", Electronic Commerce Research and Applications, 10(3), 342-357, 2011.

    · Ohbyung Kwon, Yonnim Lee and Debashis Sarangib,"A Galois lattice approach to a context-aware privacy negotiation service", Expert Systems With Applications, 38(10), 12619-12629, 2011.

    · Ohbyung Kwon, Hosun Yoo and Min-Young Kim, "Emotional index measurement method for context-aware service", Expert Systems With Applications, 38(2), 785-793, 2011.

    · Ohbyung Kwon and Nam Yeon Lee, "A complementary ubiquitous service bundling method using service complementarity index", Expert Systems With Applications, 38(5), 5727-5736, 2011.

    · Ohbyung Kwon, "A pervasive P3P-based negotiation mechanism for privacy-aware pervasive e-commerce", Decision Support Systems, 50(1), 213-221, 2010.

    · Ohbyung Kwon and Yonnim Lee, "An index-based privacy preserving service trigger in context-aware computing environments", Expert Systems With Applications, 37(7), 5192-5200, 2010.

    · Ohbyung Kwon, "Psychological model based attitude prediction for context-aware services", Expert Systems With Applications, 37(3), 2477-2485, 2010.

    · Ohbyung Kwon, Keunho Choi and Kyoung-Yun Kim, "A NEED-AWARING MULTI-AGENT APPROACH FOR AD HOC NEED IDENTIFICATION AND GROUP FORMATION IN NOMADIC COMMUNITY COMPUTING", Cybernetics and Systems, 41(3), 216-244, 2010.

    · Ohbyung Kwon and Yixing Wen, "An empirical study of the factors affecting social network service use", Computers in Human Behavior,26(2), 254-263, 2010.

    · Ohbyung Kwon, "Psychological model based attitude prediction for context-aware services", Expert Systems With Applications, 37(3), 2477-2485, 2010.

    · Ohbyung Kwon,"A two-step approach to building bilateral consensus between agents based on relationship learning theory", Expert Systems With Applications, 36(9), 11957-11965, 2009.

    · Ohbyung Kwon, "A social network approach to resolving group-level conflict in context-aware services", Expert Systems With Applications, 36(5), 8967-8974, 2009.

    · Ohbyung Kwon and Sukjae Choi, "Context-aware selection of politeness level for polite mobile service in Korea", Expert Systems With Applications, 36(3), 4198-4206, 2009.

    · Ohbyung Kwon and Jihoon Kim, "Concept lattices for visualizing and generating user profiles for context-aware service recommendations", Expert Systems With Applications, 36(2), 1893-1902, 2009.

    · Ohbyung Kwon, Hyunjung Kim and Yonnim Lee, "Converging Ubiquitous Computing and Linguistics: Research Challenges" GESTS International Transactions of Computer Science and Engineering, 52(1), 95-108, 2009.

    · K.-Y. Kim, S. Chin, O. Kwon and R. D. Ellis, "Ontology-based Modeling and Integration of Morphological Characteristics of Assembly Joints for Network-based Collaborative Assembly Design" Artificial Intelligence for Engineering Design, Analysis and Manufacturing, 23, 71-88, 2009.

    · Kim, K.-Y., Lee, K.-C. and Kwon, O., "The role of the fuzzy cognitive map in hierarchical semantic net-based assembly design decision making" International Journal of Computer Integrated Manufacturing, 21(7), 803-824, 2008.

    · Ohbyung Kwon and Myung Keun Shin, "LACO: A location-aware cooperative query system for securely personalized services" Expert Systems With Applications, 34(4), 2966-2975, 2008.

    · Ohbyung Kwon and Sungchul Choi, "Applying associative theory to need awareness for personalized reminder system" Expert Systems With Applications, 34(3), 1642-1650, 2008.

    · Ohbyung Kwon, “Geocommerce as a gap filler between location-based services and ubiquitous commerce” GESTS International Transactions on Computer Science and Engineering, 43(1), 163-173, 2007.

    · O. Kwon, K. Choi, and M. Kim, "User acceptance of context-aware services:self-efficacy, User innovativeness and perceived sensitivity on contextual pressure" Behaviour & Information Technology, 26(6), 483-498, 2007.

    · Ohbyung Kwon, Ghi Paul IM, Kun Chang Lee, “MACE-SCM:A multi-agent and case-based reasoning collaboration mechanism for supply chain management under supply and demand uncertainties”

    · Expert Systems With Applications, 33(3), 690-705, 2007.

    · Ohbyung Kwon, Kyoung-Yun Kim, Kun Chang Lee, "MM-DSS:Integrating multimedia and decision-making knowledge in decision support systems" Expert Systems With Applications, 32(2), 441-457, 2007.

    · Ohbyung Kwon and Jihoon Kim,"A Methodology for Assessing the Level of U-Transformation of Ubiquitous Services" Lecture Notes in Computer Science, 4239, 28-40, 2006.

    · Ohbyung Kwon and Jihoon Kim, "A Multi-Layered Assesment Model for Evaluating the Level of Ubiquitous Computing Services" Lecture Notes in Computer Science, 4159, 1059-1068, 2006.

    · Oh-Byung Kwon, Kyung-Yun Kim, and Hyun-Jeong Yang, "Integrating Extended Attributed Relational Graph and Structured Modeling: Toward Multimedia-Based Decision Support in Virtual Product Design" Lecture Notes in Computer Science, 4114, 490-495, 2006.

    · Ohbyung Kwon, Jong Min Shin and Seong Woon Kim, "Context-Aware multi-agent approach to pervasive negotiation support systems" Expert Systems With Applications, 31(2), 275-285, 2006.

    · Ohbyung Kwon, Keedong Yoo and Euiho Suh, "ubiES : Applying ubiquitous computing technologies to an expert system for context-aware preactive services" Electronic COmmerce Research and Applications, 5(3), 209-219, 2006.

    · O.B. Kwon et al., "Applying SERVQUAL Model to Assessing the Quality of Ubiquitous Computing Services" GESTS International Transactions on Computer Science and Engineering, 30(1), 201-212, 2006.

    · K.Y. Kim, O.B. Kwon, K.C. Lee, and B.O. Nnaji, "A Multimedia Support System for Collaborative Assembly Design" International Journal of Computer Integrated Manufacturing, 19(2), 104-124, 2006.

    · Ohbyung Kwon, "The potential roles of context-aware computing technology in optimization-based intelligent decision-making" Expert Systems With Applications, 31(3), 629-642, 2006.

    · OhByung Kwon, “Multi-Agent System Approach to Context-Aware Coordinated Web Services under General Market Mechanism” Decision Support Systems, 41(2), 380-399, 2006.

    · O.B.Kwon, J.Kim, K.Choi, S. Kim, "A Multi-Layered Methodology for Assessing Level of Ubiquitous Computing Services" GESTS Transactions on Computer Science and Engineering, 18(1), 134-142, 2005.

    · O. Kwon, Sungchul Choi and Gyuro Park, "NAMA: a context-aware multi-agent based web service approach to proactive need identification for personalized reminder systems" Expert Systems With Applications, 29(1), 17-32, 2005.

    · Ohbyung Kwon, Keedong Yoo and Euiho Suh, "UbiDSS: A Proactive Intelligent Decision Support System as an Expert System Deploying Ubiquitous Computing Technologies" Expert Systems With Applications, 28(1), 149-161, 2005.

    · Oh Byung Kwon, "Modeling and generating context-aware agent-based applications with amended colored Petri nets" Expert Systems With Applications, 27(4), 609-621, 2004.

    · Oh Byung Kwon, "Assessing level of ubiquitous computing services for ubiquitous business design"Journal of Electronic Science and Technology in China, 2(3), 140-145, 2004.

    · Ohbyung Kwon and Minyong Kim, "MyMessage: case-based reasoning and multicriteria decision making techniques for intelligent context-aware message filtering Expert Systems With Applications, 27(3), 467-480, 2004.

    · Oh Byung Kwon and Norman Sadeh, "Applying case-based reasoning and multi-agent intelligent system to context-aware comparative shopping" Decision Support Systems, 37(2), 199-213, 2004.

    · Oh Byung Kwon, "I know what you need to buy : Context-aware Multimedia-Based Recommendation System"Expert Systems With Applications, 25(3), 378-400, 2003.

    · O. Byung Kwon, "Meta web service: Building semantic web-based open Decision Support System based on web services" Expert Systems With Applications, 24(4), 375-389, 2003.

    · Norman M. Sadeh, Ting-Chak Chan, Linh Van, OhByung Kwon and Kazuaki Takizawa, "Creating an Open Agent Environment for Context-aware M-Commerce", in "Agentcities: Challenges in Open Agent Environments" Ed. by Burg, Dale, Finin, Nakashima, Padgham, Sierra, and Willmott,Lecture Notes in Artificial Intelligence, 152-158, 2003.

    · O.B. Kwon, C.R. Kim, and E.J. Lee, "Impact of website information design factors on consumer ratings of web-based auction sites", Behavior and Information Technology, 21(6), 387-402, 2002.

    · O. Byung Kwon and Kun Chang Lee,"MACE: multi-agents coordination engine to resolve conflicts among functional units in an enterprise", Expert Systems With Applications, 23(1), 9-21, 2002.

    · O.B. Kwon and K.C. Lee, " Mining linear programming models from databases using means ends analysis and artificial neural network" Expert Systems With Applications, 22(1), 41-52, 2002.

    · O.B. Kwon and J.J. Lee, "A multi-agent intelligent system for efficient ERP maintenance" Expert Systems With Applications, 21(4), 191-202, 2001.

    · O.B. Kwon et al., “A strategic planning simulation based on fuzzy cognitive map knowledge and differential game”Simulation, 71(5), 316-327, 1998.

    · O.B. Kwon and S.J. Park, “RMT: a modeling support system for model reuse” Decision Support Systems, 16(1), 131-153, 1996.